A CHANGING BHARAT WITH GROWTH BEYOND THE METROS

22,000 CRORE OF ECOMMERCE SALES IN FIRST 4 DAYS! #Ecommerce firms Flipkart Amazon Myntra and Snapdeal together sold goods worth 22,000CR in the first 4 days of the first festival season sale event which kicked off last week, according to Red Seer The growth this year can be attributed to pent-up demand who have not really shopped over the past few months of the pandemic and newer customers coming from tier 2 and 3 markets. For Amazon, 91% of its new customer base came from Tier 2 cities while for Flipkart it’s 65% #Smartphones continue to hold poll position with its share expected to cross 45% of overall online GMV. Indicative data shows that electronics has also done well and #online grocery with the heavy offers. With Flipkart planning other smaller sale events in the coming weeks and Amazon continuing its month-long ‘Great Indian Festival’ sale the #ecommerce firms might top $4 billion in GMV. These are signs of a come back and it’s sure seems the festival has brought it all back, and with that a money spin to roll out for new #jobs many more opportunities and a boost for the overall economy too.